Full Social Media Management
Your social media,
thoughtfully managed.
From content strategy and planning to publishing and community engagement, we take care of your social media presence so you can focus on running your business.
Our approach
A consistent, engaging
and professional presence.
Human-written, always
Every caption and piece of copy is written by a person who understands your brand voice.
Consistent, not constant
A considered posting rhythm that keeps you visible without filling feeds for the sake of it.
Real creative
Real photography and authentic creative direction that reflects the business behind it.
What's included
Everything your social presence needs.
Photography, videography, on-site content shoots, extensive video editing and paid advertising are quoted separately unless specifically agreed. TikTok and LinkedIn can be included in a custom package.
- Social media strategy
- Monthly content planning
- Content calendar creation
- Caption writing and copywriting
- Content scheduling and publishing
- Instagram and Facebook management
- Community management within agreed limits
- Brand messaging and creative direction
- Monthly performance reporting
- Ongoing content optimisation
How the process works
From first call to monthly rhythm.
01
Discovery and audit
Understand your business, audience and goals, and review your current social presence.
02
Strategy and proposal
Agree platforms, posting frequency, monthly deliverables and community management hours in a clear proposal.
03
Monthly content planning
Plan themes and build a content calendar for your review and approval before anything goes live.
04
Writing, scheduling and publishing
Write captions, prepare posts and schedule and publish them on your agreed platforms.
05
Community management
Respond to comments and messages within the limits agreed in your proposal.
06
Reporting and optimisation
Share a monthly performance report, explain what it means and refine the plan for the month ahead.
Monthly management packages
From £1,000/month.
Every package is tailored. Monthly deliverables, posting frequency, platforms and community management hours are clearly defined in your proposal before work begins.
Frequently asked questions
Good to know.
Which platforms are included?
Instagram and Facebook are included as standard. TikTok and LinkedIn can be added in a custom package.
How often will you post?
Posting frequency is agreed with you and set out in your proposal, along with all monthly deliverables.
Do you create photos and videos?
Photography, videography, on-site content shoots and extensive video editing are quoted separately unless specifically agreed.
Is paid advertising included?
No. Paid advertising is an optional extra and is quoted separately. Advertising spend is always paid by the client.
Do you use AI to write content?
No. Captions, copy and creative direction are written and developed by people.
Will I approve content before it goes out?
Yes. Your monthly plan is shared for review, with an approval process agreed at the start.
Our creative commitment
Made by people.
For people.
We believe great marketing starts with real human insight. Our creative work is built around genuine ideas, real photography, authentic voices and meaningful creator relationships — not AI-generated content or automated impersonation.
- No AI-generated client copy
- No AI-generated marketing imagery
- No synthetic influencers
- No AI-generated flyers or creative assets
- Human-led creator research and relationship building
This commitment applies to creative work Rowan Social directly produces and controls. Third-party platforms and advertising algorithms may use AI.
Work with us
Clear scope.
Considered investment.
Every business is different. Packages are tailored to your objectives, with clear deliverables agreed upfront.
Influencer Marketing & Creator Partnerships
From £1,000/month
Human-led creator research, outreach, partnership coordination and campaign reporting.
Creator fees, gifting, advertising spend and additional production costs are quoted separately.
Final scope, outreach volume and deliverables agreed before work begins.
Discuss your briefFull Social Media Management
From £1,000/month
Strategy, planning, human-written content, publishing, community management and monthly reporting.
Photography, videography, on-site content shoots, extensive video editing and paid advertising are quoted separately unless specifically agreed. TikTok and LinkedIn can be included in a custom package.
Monthly deliverables, posting frequency, platforms and community management hours are defined in your proposal.
Discuss your briefMarketing Strategy Consultations & Audits
Custom Quote
Focused consultations, marketing reviews and actionable recommendations for brands that need expert guidance without an ongoing retainer.
Enquire about a consultationOptional extra: paid advertising, including Meta Ads Management, can be added to a package and is quoted separately.